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Nonprofit World Articles: Fundraising

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Jan-Mar 2020

Three Keys to Building Relationships in Life (and with Your Donors)

Shefska, Zach

What's the best way to foster meaningful connections? These simple techniques hold the secret.
Oct-Dec 2019

Two Simple but Important Metrics Your Nonprofit Needs to Measure

Shefska, Zach

You can use data you already have to check your fundraising effectiveness.
Oct-Dec 2019

Are You Making These Mistakes in Your Fundraising Letters?

Perry, Gail

Check out these simple ways to make your letters more appealing to donors.
Oct-Dec 2019

What's the Right Length for a Direct-Mail Letter?

Warwick, Mal

How long a letter should you send to potential donors?
Oct-Dec 2019

Is a Raffle a Good Bet?

Kramer, Don

Can you raffle off some of your office equipment to raise funds?
Jul-Sep 2019

Ready, Set ….

Weisman, Carol

Try this creative idea to raise funds.
Jul-Sep 2019

This Is How It Feels when You Don't Acknowledge a Donor

Shefska, Zach

Take a walk in a donor's shoes, and you'll never make this devastating mistake again.
Apr-Jun 2019

Revitalize Your Thank-You Letter with a Good Story

Chase Lockshin, Vanessa

Stories rule. Capture your donors' hearts with these steps.
Jan-Mar 2019

How to Add an Emotional Hook to Your Fundraising Letters: What to Do and What Not to Do

Perry, Gail

Never, ever, forget to grab people's hearts in your appeal letter!
Jan-Mar 2019

How Can You Keep Your Donors from Leaving?

Smith, Gary C.

Why do nonprofits lose their donors, and what are the remedies?

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