Enhancing Your Effectiveness

with David Campbell and Richard Jones

A new avenue of success is being pursued by many nonprofits in the arena of strategic alliances.

In this program, Campbell and Jones explore the many different sides of the strategic alliances question, pointing out the various dos and don’ts involved and focusing their attention on the trends that are leading organizations in this directions.

As the Campbell/Jones team makes its presentation, it becomes more and more evident why strategic alliances are happening. Strategic alliances are happening because strategic alliances work!

Learning Objectives

This course will enable you:
  • To understand the trends that are leading organizations to develop strategic alliances
  • To explore the types of strategic alliances available to nonprofit organizations
  • To learn principles critical to the development of successful alliances


Assistant Professor, MPA Program
Binghamton University, Binghamton, NY

David is assistant professor of public administration in the College of Community and Public Affairs at Binghamton University in Binghamton, New York. In that role, he teaches courses in nonprofit management, public administration, policy analysis and related areas.

Metropolitan Family Services, Chicago, IL

Richard provides leadership for one of the largest private human resource service agencies in the country. He recently received the Leadership in Nonprofit Management Award from the Mandel Center for Nonprofit Organizations.

Course Materials

  • Video Presentation (approx. 90 minutes | view sample)
  • Participant Guide (30-40 pages)
  • Related Readings
The Participant Guide contains: CEU enrollment information, course objectives, an outline of the course, learning activates related to the course, glossary of terms, supplemental materials, biographical information, contact information, featured organizations from the case studies, Q & A with faculty, bibliography, Organizational Assessment Tool, and Action Plan Template.

Course materials are designed with working professionals in mind. The entire course can be completed independently and at your own pace. All course materials are available online, and can be accessed for 1 full year from the date of purchase.

Certificate, CAE, and CEU Credit

This course is 1 of 8 required to earn the Certificate of Excellence in Nonprofit Leadership and Management. The certificate will be awarded upon successful completion of all 8 courses, and is jointly awarded by the Society for Nonprofits and Michigan State University Extension.

6 CAE credits and 0.6 CEU credits can be earned for this individual course. CEU credits are awarded by Michigan State University.

You must successfully complete the course(s) in order to qualify for the Certificate or CAE/CEU credits.

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